WHY? Focus on the web updates you really want to digest while skipping or saving others for later makes you more effective.

Now that you are motivated to receive updates from your favorite websites and you know how to get updates all in one place, let’s talk about how to make streamline your online experience even more by using Google Reader well.

Viewing Options

There are a few ways to have your web updates displayed in Google Reader. One option is deciding how the items are to be displayed. One is called “List View” and the other is “Expanded View”. You’ll find the tabs to change the view on the right side of the site.

List View allows you to see the items in one line. It’s like only seeing the subject of an email. Unread items are in bold and are typically unbolded to show you read items. Expanded View allows you to see some or all of the content.

The other option is to decide if you want all of the items from a website listed (read and unread) or if you only want to see what you have not read. You make this choice by clicking on one of the options on the left side of the site.

Organizing Your Updates

If you are only subscribed to a few updates then organizing them may not be of great concern to you. But if you are like me and subscribe to many (over 200 for me!) updates, it will be more effective to get some control over them!

You can add a tag (or folders) each update feed with as many tags as you like. I use several like “friends”, “business”, and “fun”. I have several others I use as well.

One trick I use is to double-tag my favorite updates as “top”. This way when I’m running short on time or I just want to read the “best of the best” as determined by me, I can just click on the “top” tag or the + button beside it to show which ones are updated. When I read one in the “top” tag and it’s also tagged “friend”, for example, that update will be marked as read in both.

You can also drag and drop the entire tagged set of items so it doesn’t have to be in alphabetical order as you can see in my example. This also works for individual feeds as well.

One last bit of customization in how new items are displayed is by choosing to show only the feeds that have an update or show them all even if there are no new updates. I like to have Google Reader only show me what is updated. This keeps the list a lot cleaner.

Save and Share Your Favorites

At the bottom of every update item are several options you can do with that particular update. Let’s look at each

Adding a star will save that particular update in Google Reader. I use this all the time if I want to save an item or come back and read it later. You are able to access all starred items at once using the top-right menu (see below).

Pressing the Share button creates a blog of just those items you choose. People can then visit that site (or subscribe) to see what you are finding interesting.

If you want to send that item to a friend, you can use the email button to do so.

You have the option to keep an item marked as “read” or “unread”.

You can also edit the tags for that item.

In the top-left corner of Google Reader you will find several choices you can make. Though it’s first on the page, I saved it for last because some of these choices make more sense while you are reading your updates.

One interesting link is the “Trends” link that lets you see some basic statistics about what feeds you are reading, who’s updating frequently or infrequently, etc.

And to round out the options, Google Reader will collect your friend’s shared items in one place. To configure how that works, click on the “manage friends” link.

If you’d like to watch a video about how a guy named Robert Scoble can sift through over 600 web updates, check this video out!

You can also learn some new tips (like keyboard shortcuts) and basics from the Google Reader FAQ page.

What experiences have you had using Google Reader more effectively?

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Editor’s Note: This post is the final part of our “RSS Awareness Week” Festivities. It was originally written by Rob Williams for his website 170spoons.com and is copied here with his permission. Thank you very much Rob!